{"id":21917,"date":"2024-06-24T07:30:25","date_gmt":"2024-06-24T11:30:25","guid":{"rendered":"https:\/\/www.jeffclarktrader.com\/?p=21917"},"modified":"2024-06-24T07:30:25","modified_gmt":"2024-06-24T11:30:25","slug":"this-boring-household-staple-may-be-a-hidden-gem","status":"publish","type":"post","link":"https:\/\/stage.jeffclarktrader.com\/market-minute\/this-boring-household-staple-may-be-a-hidden-gem\/","title":{"rendered":"This Boring Household Staple May Be a Hidden Gem"},"content":{"rendered":"<p><strong>Managing Editor&rsquo;s Note:<\/strong> Today, we&rsquo;re handing the reins over to colleague Larry Benedict &ndash; a market wizard and legendary hedge fund manager.<\/p>\n<p>In this essay, he&rsquo;ll share his findings about a company that may not be a buzzworthy name but has the potential for great gains by the year&rsquo;s end.<\/p>\n<p>Here&rsquo;s Larry&hellip;<\/p>\n<hr>\n<p>Few things are certain in life &ndash; death and taxes often come to mind.<\/p>\n<p>In the current era, you may want to add to that list &ldquo;tech stocks driving the market higher.&rdquo;<\/p>\n<p>So far this year, the technology sector is up 20%. The communications sector, filled with Meta, Alphabet, and Netflix, is up 16%.<\/p>\n<p>These are the only two sectors that have outperformed the S&amp;P 500&rsquo;s gain of 15%.&nbsp;<\/p>\n<p>The strength of these two sectors has allowed the S&amp;P 500 to notch its 30th all-time high so far this year. That&rsquo;s well above the average of 19 all-time highs a year over the past 50 years.<\/p>\n<p>But the overconcentration of tech stocks in the market&rsquo;s gains leaves investors vulnerable.<\/p>\n<p>We can tell this by looking at the Relative Strength Index (RSI).<\/p>\n<p>When the RSI rises above 70, the stock may be overbought, and a price correction could be imminent.<\/p>\n<p>When the RSI is below 30, the stock may be oversold, and a price increase could be coming.<\/p>\n<p>Currently, the S&amp;P 500&rsquo;s RSI is 76, which signifies overbought conditions.<\/p>\n<p>The tech-heavy Nasdaq 100 sits at an RSI of 82, the highest level it has reached in six years.<\/p>\n<p>In these overstretched conditions, you should consider digging into other areas of the market to find bargains.<\/p>\n<p>There are tons of attractive setups across different sectors that may catch up to the market by year-end.<\/p>\n<p>So let&rsquo;s take a look at a name that has just broken out of a monthlong consolidation. It&rsquo;s showing all the signs of a stock that&rsquo;s heading higher.<\/p>\n<p>It&rsquo;s a boring household staple. But the setup is very exciting&hellip;<\/p>\n<h2 style=\"margin-top: 5px; text-align: center\">This Boring Name Could Attract a Lot of Buzz<\/h2>\n<p><strong>Colgate-Palmolive (CL)<\/strong>&nbsp;is a juggernaut in the household and personal care products industry.<\/p>\n<p>You likely have a few of its products tucked away in your kitchen or bathroom right now.<\/p>\n<p>The stock has had a great year so far, rising by 20%.<\/p>\n<p>Over the past few weeks, though, it has taken a healthy breather. Yet now signs are telling us that there&rsquo;s still life in this stock.<\/p>\n<p>You can see what I mean in the chart below:<\/p>\n<p style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; font-family: Arial,sans-serif;font-size:17px; line-height:24px; margin-bottom: 20px;\" align=\"center\"><img decoding=\"async\" style=\"display: block; height: auto; max-width: 560px; width: 100%; margin: 0px auto;\" width=\"560\" alt=\"chart\" src=\"https:\/\/cdn.jeffclarktrader.com\/JMU\/images\/202506\/20240624-JMU-01.png\"><\/p>\n<p style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; font-family: Arial,sans-serif;font-size:17px; line-height:24px; margin-bottom: 20px;\" align=\"center\"><a href=\"https:\/\/cdn.jeffclarktrader.com\/JMU\/images\/202506\/20240624-JMU-01.png\" target=\"_blank\" rel=\"noopener\">(Click here to expand image)<\/a><\/p>\n<p>CL has broken out of a monthlong consolidation.<\/p>\n<p>As you can see, the price of CL has risen above the purple line. That line previously served as a resistance level.<\/p>\n<p>And two classic signals should pique your interest. They could signal more gains to come&hellip;<\/p>\n<p>The first is in the moving average convergence\/divergence (MACD) section in the middle of the chart.<\/p>\n<p>The MACD line is a momentum indicator. When it crosses above the orange signal line, it&rsquo;s a bullish signal.<\/p>\n<p>That signal is even stronger due to its position well above the zero line. That confirms the stock is in an upward trend.<\/p>\n<p>The second indicator to watch is the RSI at the bottom of the chart. RSI measures the speed and strength of price movements.<\/p>\n<p>Remember, as I mentioned above, an RSI above 70 suggests a stock could be overbought. And an RSI below 30 hints that the stock could be oversold.<\/p>\n<p>CL&rsquo;s RSI is currently 66, which means it&rsquo;s in a sweet spot &ndash; above 50 but not yet overbought.<\/p>\n<p>So momentum is strong, but CL isn&rsquo;t yet at a point where we need to worry about a pullback.<\/p>\n<p>The last time CL broke out of a monthlong base with a bullish MACD and RSI was in late January of this year.<\/p>\n<p>Following the breakout, the stock rose by 5% over the span of five days.<\/p>\n<p>It then went on to rise an additional 6% over the following two months.<\/p>\n<p>So we&rsquo;re looking at a prime setup for this stock to continue rising.<\/p>\n<table bgcolor=\"#eeeeee\" border=\"0\" cellpadding=\"10\" cellspacing=\"0\" width=\"100%\" style=\"border: 1px solid #D7D7D7; margin-bottom:20px;\">\n<tbody>\n<tr>\n<td style=\"padding-left: 15px;padding-right: 15px; padding-top: 15px; font-family: Arial,sans-serif;font-size:17px; line-height:24px;\">\n<p align=\"center\" style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; margin-bottom: 20px; font-size: 18px;\"><strong>Free Trading Resources<\/strong><\/p>\n<p style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; margin-bottom: 10px; margin-top: 0px\">Have you checked out Jeff&#8217;s free trading resources on his website? It contains a selection of special reports, training videos, and a full trading glossary to help kickstart your trading career \u2013 at zero cost to you. Just <a href=\"https:\/\/www.jeffclarktrader.com\/\" target=\"_blank\" rel=\"noopener\">click here<\/a> to check it out.<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 style=\"margin-top: 5px; text-align: center\">All-Around Strength<\/h2>\n<p>Outside of its technical attractiveness, Colgate has strong fundamentals. That should only add to our confidence in this name.<\/p>\n<p>On April 26, the company reported Q1 earnings results that blew analyst forecasts out of the water.<\/p>\n<p>It sold 1.3% more products than a year ago &ndash; even with a 9% increase in the average price per product.<\/p>\n<p>Colgate is actively proving that its products remain in heavy demand. And consumers aren&rsquo;t turning away from them in the face of price hikes.<\/p>\n<p>The strength of its Q1 results led the company to raise its 2024 sales forecast by 2 percentage points.<\/p>\n<p>Ultimately, Colgate is benefiting from continued consumer demand. And its stock is looking set to rally further.<\/p>\n<p>If you&rsquo;re looking for a call option trade, CL could be a triple-digit winner if this setup plays out.<\/p>\n<p style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; margin-bottom: 20px;\">Regards,<\/p>\n<p style=\"-ms-text-size-adjust: none; -webkit-text-size-adjust: none; margin-bottom: 20px;\">Larry Benedict<br \/>Editor, <em>Trading With Larry Benedict<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In these stretched conditions, consider digging into other areas of the market to find bargains\u2026<\/p>\n","protected":false},"author":61,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"ep_exclude_from_search":false,"service":"","footnotes":""},"categories":[1],"tags":[],"publication":[10],"person":[58],"newsletter-type":[],"ticker":[],"class_list":["post-21917","post","type-post","status-publish","format-standard","hentry","category-uncategorized","publication-market-minute","person-larry-benedict"],"acf":[],"ai_tts_audio_outdated":false,"ai_tts_legacy_post":false,"_links":{"self":[{"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/posts\/21917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/comments?post=21917"}],"version-history":[{"count":0,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/posts\/21917\/revisions"}],"wp:attachment":[{"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/media?parent=21917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/categories?post=21917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/tags?post=21917"},{"taxonomy":"publication","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/publication?post=21917"},{"taxonomy":"person","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/person?post=21917"},{"taxonomy":"newsletter-type","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/newsletter-type?post=21917"},{"taxonomy":"ticker","embeddable":true,"href":"https:\/\/stage.jeffclarktrader.com\/market-minute\/wp-json\/wp\/v2\/ticker?post=21917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}